ShopAdvisor: Black Friday Not Necessarily the Best Deal Day
A new study by ShopAdvisor shows there were very good deals on toys in 2011 on days other than Black Friday.
Big retailers including K-Mart, Walmart and Target have announced Black Friday deals available as early as Thanksgiving night in 2012. But ShopAdvisor, a deferred shopping vendor that connects consumers' initial interest in a product with their eventual purchase, found Black Friday sales may not best the best of the holiday shopping season. "Our experience tracking more than a hundred million products shows that although Black Friday may be a good day for shopping, there are 'blacker' days to be found during the holiday shopping season," said Scott Cooper, CEO of ShopAdvisor on PR Newswire. According to the ShopAdvisor study: ShopAdvisor suggests holiday shoppers, "watch for sudden price drops and avoid price spikes that often last only a…
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